As a style ambassador for Lavazza during Melbourne Cup week, Gary Pepper Girl AKA Nicole Warne wanted to showcase suitable outfits for the various race days, but also hoped to capture some of the magic felt when dressing up for such events.
We developed a series of elaborate headpieces, fantastically inclined that were then shared to her millions of social media followers–to their delight and amazement that they were not actually real hats!